Top Personalization Apps Performance in New Zealand Q4 2024

During the fourth quarter of 2024, the performance of top personalization apps on a unified platform in New Zealand showcased varied trends across downloads, revenue, and active users.

Zipper Lock Screen Wallpapers from Lutech Ltd saw an interesting revenue pattern, starting with no revenue and gradually increasing to about $8 by late December. Downloads began at 403, peaked at 1102 in late October, and then stabilized around 477 by the year's end. Active users rose steadily from 678 to 1143, indicating sustained engagement.

Neon Love Theme maintained a consistent download rate, starting at 870 and closing the quarter at 637. Active users followed a similar pattern, beginning at 924 and finishing at 792, despite no revenue generation throughout the period.

Color Call Theme, Call Screen experienced fluctuating downloads, with a peak of 685 in late November. Active users showed an upward trend, starting at 789 and reaching 1486 by the end of December, reflecting growing user interest.

Find My Phone By Clap, Whistle recorded a modest revenue increase, reaching $13 in the final week. Downloads surged from 168 in mid-October to 901 by late December, while active users increased from 174 to 463, indicating a rising user base.

Zedge™ Wallpapers & Ringtones demonstrated a stable revenue stream, averaging around $300 weekly, with a peak of $359. Downloads fluctuated, peaking at 677, and active users varied, ending at 1576 after reaching a high of 1691 in late December.

These insights, sourced from Sensor Tower, highlight the dynamic nature of the personalization app market in New Zealand. For more detailed analytics, visit Sensor Tower's platform.